|
Competitor
|
Search Terms
|
Est. Impressions
|
Avg. Position
|
Share of Clicks
|
Share of Spend
|
| enterprise.com |
191
|
49,205,572 |
1.3 |
13% |
6.6% |
| southwest.com |
291
|
46,556,145 |
1.1 |
12% |
4.4% |
| expedia.com |
2,069
|
86,057,267 |
1.7 |
9.7% |
15% |
| hotels.com |
796
|
35,402,736 |
1.3 |
7.1% |
6.4% |
| kayak.com |
1,206
|
35,039,806 |
1.9 |
5.8% |
5.2% |
| booking.com |
1,217
|
48,581,006 |
1.9 |
3.9% |
9.5% |
| go.com |
120
|
14,097,907 |
1.1 |
3.7% |
1.9% |
| priceline.com |
1,147
|
47,791,999 |
2.3 |
3.4% |
6.5% |
| ncl.com |
75
|
12,862,199 |
1.2 |
3.1% |
2.3% |
| aa.com |
112
|
10,718,405 |
1.1 |
2.9% |
1.3% |
| alaskaair.com |
114
|
9,471,235 |
1 |
2.6% |
1% |
| airbnb.com |
407
|
10,964,209 |
1.6 |
2.2% |
1.2% |
| royalcaribbean.com |
61
|
7,681,319 |
1.3 |
2.1% |
1.7% |
| avis.com |
40
|
7,056,209 |
1.2 |
1.9% |
1.7% |
| united.com |
65
|
6,950,931 |
1 |
1.8% |
1.1% |
| cheapoair.com |
311
|
20,245,716 |
1.7 |
1.7% |
2.5% |
| vrbo.com |
482
|
10,566,767 |
1.4 |
1.7% |
1.7% |
| hilton.com |
1,180
|
22,800,446 |
2 |
1.6% |
2.9% |
| tripadvisor.com |
1,167
|
16,316,064 |
1.8 |
1.6% |
2.8% |
| budget.com |
41
|
4,313,783 |
1.2 |
1.2% |
1% |